Google Penguin Refresh

Last Friday, Google pushed out the first refresh of their infamous Penguin update, bringing many webmasters to stumble towards their analytics, SERPs and the like in hopes of signs of a recovery from previous ranking drops, and/or to hope that they had not seen a precipitous drop in rankings. For most, the algo refresh seemed to do little, and for good reason - Cutts informed us that it apparently only impacted .01% of search results. Not many SERPs changed, and most of the voices heard over the weekend only seemed to be coming from people that were newly crushed by Google's pet Penguin.

Soon after the algorithm hit, we learned that Penguin refreshes, as it did last weekend. This makes it unique and similar to Panda in formation. For most, there was a lull period where these Penguin-impacted webmasters would sit around, gather the facts about the update, and then take action towards recovery where there were negative impacts in a week or two after the event. Many removed and/or edited links - others simply moved completely away from their manipulative linking strategies. However, because of this time lull between implementation and action, it's possible that moves towards recovery were not rapid enough to see full changes, as links take time to crawl, new actions take much time to implement, and the new refresh took only a month to once again take effect.

In that respect, it may leave some to think "is a Penguin recovery even possible?", or "should I just start over with a new domain?". These are real questions that will come with edits to links and strategy, a refresh and no changes to our rankings. To that end, I don't have absolute answers, nobody does - just strong suggestions about the data points we know about what survived, what didn't, and how Google has treated penalties in the past. What I do now know, though, is that a Penguin recovery is possible, and possible in a short amount of time - because I've seen a big, seemingly complete recovery from the update at the first refresh. This recovery came for a website that felt a previous, critical impact from Penguin at the first iteration - that website being popular Wordpress portal.

More Info: http://www.seomoz.org/blog/how-wpmuorg-recovered-from-the-penguin-update

Read more →

How to start a blog

Everyone loves a good tip of create a blog,and use keyword search engine right? Here are 44 tips use keyword quick tips for search engine optimization.

1. Keyword in the domain name – For example “banking” keyword will be always be ranked better for a website like bankingdrama.com
2. Keyword in the Website URL
3. Keywords in header h1, h2 or h3 of the page.
4. Keyword in the title of the page.
5. Keyword present in alt text of the images.
6. Keyword in meta description
7. Keyword present in meta keywords (Not too important these days)
8. Keyword present in Body of texts.
9. Position of keywords in page. I.e. if it lies in the upper half of the page it will be having more SEO value.
10. Having links which are related to the content of the page. (For example related articles plugin in wordpress which brings links of the pages related to the page have a positive impact)
11. Keywords in links of pages that is anchor text having keywords.
12. Broken links on the website (Negative impact)
13. Any pages on your website should be reachable within maximum 4 clicks.
14. Limit the total number of links on any page to 100. If not possible you can have more links but not more than 300.
15. Linking to outgoing links having high page rank or value is good.
16. Linking to outgoing links having low page rank or value is bad.
17. Linking to outgoing links which are unrelated to the content is bad (For example Google will not like Swimsuit.com on mobile.com)
18. Domain name booked for a higher period of time is good. Book a domain name for atleast 5 years.
19. Older domains have better SEO score.
20. Domain name extension related to the country have better seo score.( .in domain will score better in India)
21. Faster load time of the webpage is good.
22. Page rank of the website.
23. Duplicate content or content copied from elsewhere a strict no no.
24. How often the website is updated. Frequently updated are loved by Google.
25. Variation of the keyword on page. beat, beaten etc.
26. Links pointing to your website with related content.
27. Anchor text for backlinks.
28. Page ranks of the backlinks.
29. Age of the backlink.
30. Image name containing the keyword will be better
31. Instead of space on image name or file name use
32. Having bad words on web page a bad score.
33. Keyword stuffing is prohibited. Keyword percentage should not be more than 4%.
34. broken links on website a bad thing
35. static URL better than dynamic URL
36. How often your page is clicked when shown in search result
37. How much time a visitor spends after coming to your website
38. Hosting server downtime will fook you in Google war
39. Past record of the domain
40. Creation of new pages on a website! Very Good
41. Is keyword related to the subject matter of the web page
42. Avoid 301 redirect on any webpage of the website
43. Validated HTML quite good
44. Number of pages in website. That’s why large websites having little content always push you below in SEO rankings.      Information provider:(merabheja.com)

Read more →